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Next batch begins 13 September 2026

The NNWA journal

September is the busiest month on India's nutrition calendar, with a national awareness week in its first seven days and a month-long government campaign wrapped around it. Most people see the posters without ever learning what either one is for.

National Nutrition Week and Poshan Maah: What Happens Each September

Every September, anganwadi centres, schools, hospitals and government offices across India put up posters, hold cooking demonstrations and weigh a great many children. Two campaigns overlap to produce it: National Nutrition Week, in the first seven days of the month, and Poshan Maah, which runs for the whole of it.

Published
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8 min
Written by
NNWA Nutrition & Wellness Academy
Written byDr. Sucharita Sengupta, Mentor-in-ChiefMSc Food Science & Nutrition · PG Certificate in Diabetes Education · Doctoral Scholar
Reviewed byDr. Induja Dixit, Senior DietitianMSc Dietetics & Nutrition · PhD Nutrition · 21 Years' Experience

Last reviewed on 11 September 2026.

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The two are easy to confuse, and the public rarely hears what either is meant to achieve. This explainer sets out who runs each one, what actually happens on the ground, and what a family, a school, an employer or a nutrition student can usefully do while the month is on.

What is National Nutrition Week?

National Nutrition Week is an annual awareness week held in India from 1 to 7 September. Its purpose is plain: to remind people that what they eat shapes their health, their children's growth and their resistance to illness. Government departments, state nutrition units, medical colleges, home science departments and voluntary groups hold talks, exhibitions, quizzes and recipe contests during the week. For most participants it carries no budget of its own; its value lies in giving everyone the same seven days to talk about food.

When did National Nutrition Week start in India?

It started in 1982. The Food and Nutrition Board began the observance, and the board now sits within the Ministry of Women and Child Development, the same ministry that runs the country's anganwadi network. That placement explains why so much of the week's activity centres on mothers, infants and young children rather than on adult diet or weight. Many colleges now schedule their own seminars around it.

What is Poshan Maah?

Poshan Maah means Nutrition Month, and it is observed across India for all of September. It was introduced as part of POSHAN Abhiyaan, the national nutrition mission, and the first one was held in 2018. Where National Nutrition Week is an awareness week open to anyone, Poshan Maah is a structured government campaign: states and districts plan activities in advance, frontline workers carry them out, and progress is reported upward. The two now run side by side, so the first week of September carries both labels.

What is POSHAN Abhiyaan?

POSHAN Abhiyaan is India's national nutrition mission, launched in March 2018. The name stands for the Prime Minister's Overarching Scheme for Holistic Nourishment. It set out to reduce stunting, undernutrition, anaemia and low birth weight, with particular attention to the first 1,000 days of life, from conception to a child's second birthday. Rather than create new services, it tried to join up existing ones: anganwadis, health workers, drinking water and sanitation, and schools. In 2021 it was brought together with the anganwadi supplementary nutrition services under a combined scheme called Saksham Anganwadi and Poshan 2.0.

How is Poshan Maah different from Poshan Pakhwada?

The difference is length and timing. Poshan Maah runs for a month in September, while Poshan Pakhwada is a fortnight held in March, around the anniversary of the mission's launch. Both use the same machinery of anganwadi workers, health staff and local bodies, and both follow focus areas set by the ministry. Having two campaigns six months apart keeps nutrition on local agendas twice a year instead of once, which helps with messages about infant feeding and anaemia that need repeating before families act on them.

Nutrition Week, Poshan Maah and Poshan Pakhwada side by side
Nutrition WeekPoshan MaahPoshan Pakhwada
When1 to 7 SeptemberAll of SeptemberA fortnight in March
First held19822018Timed to the mission anniversary
ShapeAn open awareness weekA planned government campaignThe same focus areas, half a year later
Carried byDepartments, colleges and voluntary groupsStates and districts, reporting progress upwardAnganwadi workers, health staff and local bodies

The first week of September carries both of the September labels at once.

Does Poshan Maah have a theme every year?

Yes. The Ministry of Women and Child Development announces the theme and focus areas for each Poshan Maah, usually shortly before September, and sends states guidance on the activities it wants. Themes change from year to year, so the dependable place to check the current one is the ministry's own website and its official social media accounts, not a forwarded message or last year's poster. Schools and companies planning events do well to build them around the announced theme, since local officials are then more likely to support and publicise them.

Why does India need a nutrition month at all?

Because undernutrition and anaemia remain widespread. The fifth National Family Health Survey (NFHS-5, 2019 to 2021) found about 35 per cent of children under five were stunted, around 67 per cent of children aged 6 to 59 months were anaemic, and 57 per cent of women aged 15 to 49 were anaemic. The same survey recorded rising overweight and obesity among adults, so many families now carry both problems under one roof. Campaigns cannot fix this alone, but they carry simple, repeated messages to households that clinics rarely reach.

What happens at anganwadi centres during September?

Anganwadi workers, supported by ASHAs and auxiliary nurse midwives, run most of the month's activity. Children are weighed and measured and their growth recorded, increasingly on a phone app called Poshan Tracker, so that faltering growth is noticed early. Community events such as Godh Bharai for pregnant women and Annaprashan, the first-solid-food ceremony at six months, become occasions to talk about diet in pregnancy and complementary feeding. Workers demonstrate recipes using local grains, pulses and greens, and explain how to use take-home rations well.

What does Jan Andolan mean in POSHAN Abhiyaan?

Jan Andolan means a people's movement, and it is the mission's term for turning nutrition from a government service into something communities own. In practice it means drawing in panchayats, self-help groups, schools, youth and faith organisations, and other ministries, so that messages come from many trusted voices rather than one department. Rallies, village meetings, nutrition pledges, cooking contests and door-to-door visits all fall under this heading. Activities are counted and reported during the month, which is why September produces so many photographs of events.

How does anaemia awareness fit into the month?

Anaemia is one of the month's recurring subjects, because it is common, often unnoticed, and partly preventable through diet and supplements. Messages usually cover iron-rich foods, pairing them with vitamin C, the iron and folic acid tablets distributed under the government's Anaemia Mukt Bharat strategy, and deworming. For the food side, the anaemia diet chart sets out Indian meals that help. Pale skin, breathlessness or a low haemoglobin result in a child or a pregnant woman calls for a doctor or health worker to confirm the cause, since not every anaemia comes from iron deficiency and the treatment differs.

What can a school do during National Nutrition Week?

A school can make the week practical rather than decorative. Workable ideas include a tiffin audit in which each class notes what it brings for five days, a lesson on reading a food label, a visit to the kitchen that prepares PM POSHAN meals, tending a small kitchen garden, and a parents' session run by a local nutritionist or health worker. Children remember what they handle and taste far better than posters. Keep the messages positive and avoid shaming particular foods, families or body sizes.

What can a company or housing society do?

An employer or residents' association can host a short talk, review what the canteen serves, organise a voluntary health camp with height, weight, waist and blood pressure checks, or run a four-week challenge built on one habit, such as a vegetable at every meal. The best events give people something to act on the next morning. Where screening is offered, results should stay private, and anyone with a worrying reading should be pointed towards a doctor rather than handed a diet sheet at the camp.

What can you do as an individual this September?

Pick one change in your own household and keep it going after the month ends. That could mean adding a pulse or a green leafy vegetable to one more meal a day, checking whether young children at home are growing along their chart, getting a haemoglobin test if you have not had one in years, or cutting back on sugary drinks. If someone at home already lives with diabetes, high blood pressure or thyroid trouble, the guide to eating for health conditions in India is a sensible place to start.

Making the month leave something behind

Pick one change and hold it past September. The order below is the least effortful way in.

  1. Pick one change, not a list of ten

    A pulse or a green leafy vegetable added to one more meal a day is a change a household keeps. Ten resolutions is a change nobody keeps.

  2. Check how the young children are growing

    If there are small children at home, look at whether they are tracking along their chart rather than assuming they are.

  3. Get a haemoglobin test if it has been years

    Anaemia is common and often goes unnoticed, and a test is the only way to find out whether yours is one of those cases.

  4. Cut back on the sugary drinks

    Usually the easiest reduction in the house, and the one nobody counts because it is not thought of as food.

  5. Keep it going in October

    The month is the prompt, not the point. A habit that stops when the posters come down has achieved nothing.

How can a nutrition student take part?

Nutrition students can volunteer through their college, a local NGO or the ICDS project office, helping with growth measurement, recipe demonstrations and counselling sessions at anganwadis. It is one of the few times in the year when community nutrition work is visible and welcoming to newcomers, and it gives a realistic picture of the routes described in the article on becoming a public health nutritionist. Keep a record of what you did, since it is useful evidence later. NNWA's five-week Public Health Nutrition course covers community assessment, national programmes and nutrition communication.

The short answer

National Nutrition Week runs from 1 to 7 September and dates from 1982. Poshan Maah covers the whole of September under the nutrition mission launched in 2018, with a shorter Poshan Pakhwada each March. Anganwadi workers and health staff carry most of the activity, focused on mothers, young children and anaemia. Anyone can take part usefully, provided the effort leaves behind one lasting change in how a household eats rather than a single photograph.

Sources and further reading

02

Community nutrition that lasts beyond September

Community nutrition work runs all year, not only during the campaigns. The people who make a difference know how to assess a community, design a small intervention, explain it simply to families and check whether it worked.

  • 01

    assess the nutrition status of a community

  • 02

    explain how India's national nutrition programmes fit together

  • 03

    plan an anaemia awareness session

  • 04

    design and evaluate a simple intervention

  • 05

    communicate nutrition messages to families

See the Public Health Nutrition course

Five weeks at intermediate level, costing 8,999 rupees, with the full list of topics on the course page. It carries NNWA certificates.